Instagram is making it easier for influencers to earn money from brand deals with new tools like creator portfolios and campaign listings

• Instagram will soon introduce media kits and other new influencer-marketing tools to the app.
• Creators will be able to make a “creator portfolio” within the app to showcase their content.
• Instagram’s creator marketplace is also being updated to improve discoverability.

In November, Instagram will begin to let some influencers build media kits within the app through a new feature called “creator portfolios.”

Creator portfolios are part of the Meta-owned platform’s broader creator marketplace offerings, which are currently only available to select influencers within the US.

Instagram confirmed to Insider in September that it was testing a tool to make media kits, a test first spotted by mobile developer Alessandro Paluzzi earlier this year. Now it has officially announced that the tool will roll out next month along with other expansions to its creator marketplace, a space on the app where brands can discover and message influencers about paid partnerships and sponsored content.